New brand for financial firm where history gives color to the new brand image. Back to green, to be seen!
Boes & Verrue, corporate auditors from the financial sector, aims to support companies on their adventure in a personal and qualitative way. With over 30 years of experience in audit & corporate auditing, accountancy & tax services and consultancy and advice, the company aspires to match your growth ambitions and instigate to an efficient and long-term cooperation.
Boes & Verrue approached Remes during the preparations for the acquisition with the request to develop a new corporate identity. A powerful new corporate identity with the purpose of clearly communicating to customers and relations that a new chapter has started. At the same time it has to be an opportunity to focus on a different dynamic within the development of the company. The idea was to create a more modern look, fitting in with the financial services area, that keeps evolving along with their increasingly diverse target group.
In a constantly evolving financial industry, Boes & Verrue wanted to develop accordingly with a more modern look. Inspired by the ‘&’-symbol and referrals to the last names of our client, the logo for their new corporate identity was born. The colors give the logo a professional feel and a young flair. The point at the end is a reference to successfully finalizing a project with their client. This key element is an always returning element through their brand identity.
Keeping in mind the industry they operate in, which is corporate financial services, they wanted to bring a younger look that grows with the generational change in leadership. that matches the demands of the market.